Media personalities, celebrities and advertising professionals are all going beserk over the decision to register FIRs against the celebrities who endorsed Maggi. After Madhuri Dixit, Amitabh Bachchan and Preity Zinta have also found themselves embroiled in the controversy. Yesterday on Arnab Goswami’s show, advertising professionals seemed outraged that celebrities could be questioned for endorsing a brand.

What is your take on this issue? Is it ok for celebrities to make millions of rupees by endorsing brands without exercising due diligence to check if the product is actually good? Madhuri has sold millions of Maggi oats noodles packets by claiming it is good for health. But does she really give Maggi to her kids for breakfast every morning?

Now that we know that the lead and MSG content in Maggi noodles is many many manty times higher than the permissible limits, will you be eating Maggi today?

If not, do you think the celebrities who have been promoting this band should get away scot free?


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Lavanya Mehra

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