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A national anti-tobacco organisation has urged Bollywood superstar Amitabh Bachchan to withdraw from an advertising campaign promoting pan masala, saying that the move would help wean away youngsters from getting hooked to tobacco addiction.

NGO asks Amitabh Bachchan to withdraw from ad campaign promoting pan masala

The International Agency for Research on Cancer (IARC) and the World Health Organization (WHO) accept the scientific evidence that chewing betel quids (pan) is carcinogenic for humans,” the letter to Bachchan said.


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