With the release date nearing to hit the theaters, the movie Padman is creating a lot of buzzes around in public. The makers have applied a unique approach to promoting their movie by introducing the #PadMan challenge. In this challenge, a man has to hold a pad, pose for the camera and challenge his friends.

Do you know who took the challenge first and posed with a sanitary pad? Well, it is none other than Mr. Aamir Khan. Superstar Aamir Khan on Friday accepted the #PadManChallenge, sharing on social media a photograph in which he holds up a sanitary pad.

“Thank you Twinkle Khanna. Yes, that’s a pad in my hand and there’s nothing to be ashamed about. It’s natural! Period Here I am Challenging @SrBachchan, @iamsrk & @BeingSalmanKhan”, Aamir tweeted on Friday.

The challenge comes close on the heels of the release of PadMan, a film revolving around menstrual cycles. Directed by R. Balki, it stars Akshay Kumar, Radhika Apte and Sonam Kapoor.

We are waiting for more celebrities to join the challenge and support the move. Whom are you expecting to go next?

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